Juli started her career in primary school where she made and sold pencil cases to her friends, buying shoes and fabric with her profits! After she graduated senior year, Juli enrolled at Gateway TAFE, and soon became 'Student of the Year'. a short time after, Juli took a job at Easton Pearson, where she relished the challenge of working for a successful Australian label and her industry knowledge grew. In 2000 Juli relocated to London where she became a student at prestigious design school St Martins, which proved to be an important step in the young designers life.